Status of "Employee Advocacy" within your Organizations

Promotion and Representation of any organisation by its employees is known as Employee Advocacy.

Employee Advocacy can't be forced, nor can it be bought by any organisation.

Organisations may ask employees to actively promote business through multiple social media channels, as element of their job. However, the most effective employee advocacy consists of freely-offered communication with respect to workforce.

The topic of regardless of whether employees individually are liable to freely promote an organisation is highly related to the level of employee engagement in the work environment, and employee engagement is to a great extent a factor of the corporate culture and the employer’s ability to make working for them a positive affair.

For any organisation to know status of their organisation “Employee Advocacy”, they should take up survey of just two question within their organisation: -

1)      How likely are you to recommend your organisation's products or services to a friend or relative?

2)      How likely are you to recommend a job at your organisation to a friend or relative?

Results will indicate that whether there is a great deal of room for improvement or not within your organisation?

                                            *Image Source – Gartner ( The Buy/Own/Advocate Customer Experience Journey)

The Significance of empathy in the working environment

The art of understanding and relating thoughts, emotions or experience of people around us is known as empathy.

The best way to experience empathy is by stepping into another person’s shoes, know their emotions and understand their necessity.   

When working in professional environment, empathy help's us in expressing care and respect for our co-workers. This will not only demonstrate your thoughts but also send out a message that we just can't keep following rules and regulations.

Let’s try to answer few questions which would address the core values of empathy: -

1.   At work environment why does it matters to understand the needs of people around us?

      The scale of every good professional goes off when they come across terminology “relationships” at work place.  This is not bad at all as everyone understands what problems come across when improper relationship is built at work environment. 

      This being truly said, “the baby cannot be thrown out with the bath water”. Similarly, with respect to team to work strongly together, team members and leaders must have to develop proper relationship with each other. 

          

          2.  List down qualities one require for someone being Empathetic?

 
       The three most important quality one must have for being Empathetic are: -

• Listening
•  Openness
•  Understanding 

      Empathetic person will always listen to others actively, will be open to discuss/accept ideas and suggestion given by people around them, and most importantly will understand everything which is being suggested by others and give them feeling of being heard and recognized.

       A leader will always realize that bottom line in any business is achieved through the people and with  the people around them.

               3.  What kind of role Empathy plays at work place? And how does it matter?

       One should always know that if S/he knows their team, then they will have better idea of problems  coming ahead and how to address them.

•    Empathy helps individual to feel safe and motivated even when they fail, as they know that they  won’t be individually blamed for anything.
•   Empathy motivates leaders to understand the problem and find root cause of problem to solve it in  the times of failure.
•  A leader with Empathetic qualities will always help his/her struggling team members to improve  and accelerate.      

      Leader in organization should be empathetic to deal with failures, week team performances and be successful with the team.

So in my opinion a leader, team member and organization should understand significance of empathy in the working environment to achieve their organization’s goals.

      “Nobody cares how much you know until they know how much you care.” -  Theodore Roosevelt